Stockist pre-launch event
Corporate event: product launch
12 March 2013
The 12th and 13th March, Brightwell’s stockists were invited to participate in a two-day training event for the pre-launch of ECOMIX and
ECOSHOT. Attendants came from all over the world. Our Sales Office Manager gave a general presentation of the products, explaining the steps in development and choices made for the design concept; The Technical Sales Manager went more into detail regarding the range’s technical aspects, characteristics, competitive advantages and scope of environment covered; Our Marketing Manager presented the marketing material available to help stockists promote the products on their markets. Other topics such as costing, technical choices of parts within the venturi system, the sharing of marketing material etc. were discussed and feedback was communicated to the relevant departments within the Bright-Tech group.
On the evening of the 12th, all stockists and their Business Development Managers were invited to a celebrations dinner in Alfriston, giving everybody the opportunity to relax and network after a first day of intense training and hectic snow-storm!